Facebook plans ads on all its platforms, including WhatsApp

David Ramos  Getty Images

David Ramos  Getty Images

Facebook wants to incorporate ads in Messenger.

The world's biggest social network and a powerhouse in online advertising, Facebook has been working to diversify its revenue base as it expands into new areas. It added 76 million new users last quarter.

According to a report in ReCode, Facebook has determined that it can't put more ads into users' feeds without harming their experience.

However, there are many spammers out there who are trying to fool users who don't know about this.

So if Facebook can't show people more ads in News Feed, and can't get unblocked in China, it needs to show them ads somewhere else.

In January, Facebook launched a beta test of advertisements included in the messaging app's home screen.

"We are starting a small test that shows ads to a small percentage of people using Marketplace in the USA and will evaluate the response before determining how we move forward", Michelle Bonner Techel, Product Marketing Manager at Facebook, said in a statement per Recode. However, we think that they will start using ads on this application sometime in the near future, which could be quite annoying for most of you.

Facebook describes what is then displayed as "top posts for you from across Facebook". When you click on ads, you will be taking to a page designed by the advertiser, a spokesperson of the social media company said.

"Messenger Lite is a lightweight, fast and simpler version that offers the core features of the app for markets with slower than average Internet speeds and a prevalence of basic Android smartphones", Facebook told The Quint in a statement. It's even integrated with the Messenger, which lets you arrange a meet-up with a buyer or seller or negotiate price. The real deal here is the Facebook profile of the individual-you are able to find out a few things before concluding a deal. You can do so by using the comment box below.

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