Amazon vs. Google row leaves customers in the cold

Amazon vs. Google row leaves customers in the cold

Amazon vs. Google row leaves customers in the cold

Google has also been planning to withdraw its the support for its video-sharing platform on Amazon's streaming devices.

Google has announced plans to stop Amazon's Fire TV streaming devices using YouTube from the start of 2018, as a row between the two companies intensifies.

The stakes are high: many in the technology industry expect that interacting with computers by voice will become widespread, and it is unclear if Amazon, Google or another company will dominate the space. Amazon says it is disappointing to see Google selectively blocking access to an open website. They point out that Amazon does not have the Prime Video app for Google Chromecast devices and its website does not sell Google products like the Chromecast and Google Home. Amazon on its part is trying to sort things out with Google. "We hope to resolve this with Google as soon as possible", the online retailer said in a statement.

The break has been a long time coming.

When the media reached out to Google about its decision to forbid YouTube on Amazon Fire TV and Fire TV Stick, the latter's representatives stated the following reasons. Not so with Google. If they manage to reach an agreement chances are you will still get to watch YouTube on Amazon devices after December 31st.

The Fire TV loses access to its YouTube app on January 1, Google said.

In September, Google cut off YouTube from the Amazon Echo Show, which had displayed videos on its touchscreen without video recommendations, channel subscriptions and other features.

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