'Handmaid's Tale' wine canceled following social media backlash

039;The Handmaid's Tale': A deeper look at the chillingly prescient second season

039;The Handmaid's Tale': A deeper look at the chillingly prescient second season

Wine curator Lot18 has canceled its recently announced collection of wines based on "The Handmaid's Tale" hours after its announcement sparked backlash for repurposing the show's darker themes.

Based on three of the show's lead characters - Elisabeth Moss and Alexis Bledel's handmaids, Offred and Ofglen, and Yvonne Strahovski's Serena Joy - the now-pulled wine trio offered up detailed descriptions of the beverages.

Ofglen, also a handmaid, reportedly inspired a 2017 Rogue Valley Cabernet Sauvignon, "a daring testament to the heights that Oregon Cabs can reach, featuring concentrated flavors of cherry, plum and coffee bean that give way to a warm, spicy finish".

As for Serena Joy's "sophisticated, traditional and austere" 2016 Bordeaux Blanc, the description noted, "while the wine may initially come off as restrained, a few sips reveal it to be hiding layers of approachable white grapefruit and lemongrass, backed by weight and concentration".

Although the merchant's website now lists the Offred pinot noir as "sold out", the company and MGM reportedly pulled the collection by the end of the day Tuesday.

For instance, the Offred 2017 Pays d'Oc Pinot Noir was described as: "Completely stripped of her rights and freedom, Offred must rely on the one weapon she has left to stay in control - her feminine wiles".

Offred's name was attached to a pinot noir 'so beguiling it seems nearly forbidden to taste. MGM and Lot18 did not release a statement regarding the cancellation.

Social media users slammed the marketing stunt as stunningly tone-deaf. On the show, the handmaids wear red. We just hope MGM took the fan feedback to heart as they consider future Handmaid's Tale merchandising opportunities.

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