Egg beats out Kylie Jenner for most-liked Instagram photo

Instagram's most-liked post is going to be an egg, sorry Kylie Jenner

Instagram's most-liked post is going to be an egg, sorry Kylie Jenner

A social media campaign has pulled off a real coup on Instagram.

For almost a year now, a photo of Kylie Jenner revealing her newborn baby, Stormi Webster, took Instagram by storm (no pun intended) and quickly became the most-liked post on the app of all time with just over 18 million likes.

The photo has received over 22 million likes, beating previous No. 1 - USA celebrity Kylie Jenner's post of her new-born daughter Stormi. Posted Feb. 6, 2018, the picture shows her daughter's tiny hand wrapped around her thumb. "Beating the current world record held by Kylie Jenner (18 million)!"

Initially, people in the comments were curious whether the egg would be able to pull it off, while others were correct in being optimistic. "We're making history", added another.

Some egg-citing news this morning. "YOU DID IT EGG!" cheered another.

But the record-breaking egg pic proves that the power of the collective internet is greater than the one of the Kar-Jenners since the original goal of the account owner was just that - to take Kylie's throne from her.

It's only January, but this is no yolk.

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